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The season to challenge yourself

Tallulah, who co-ordinates our Challenge events, is looking forward to welcoming our new teams and participants for 2014

It never ceases to amaze me the physical tests our supporters will put themselves through and I’d like to thank every single one of you again for your brilliant efforts.

On the wall next to my desk in the office is an extra large calendar on to which I mark with a blue sticker the individuals who are taking part in challenge events for The National Brain Appeal. The stickers on the weekends are always crowding over onto Monday’s square because so many people are challenging themselves on our behalf.

This autumn we’ve already seen people take on the London to Brighton Cycle, Run to the Beat, Royal Parks and the Great North Run half marathons, the brilliantly named Wild Thing Challenge, the intimidating Tough Mudder Challenge, and not to mention the numerous runners taking part in the Bristol, Ipswich, Cardiff and Windsor half marathons.

I’m really looking forward to cheering on our new teams in 2014, particularly in the big events such as the London Marathon, the  London Triathlon and RideLondon-Surrey 100.

Something that people actually consider more of a challenge than all the lonely miles covered in training is raising money. Some of our supporters can find it difficult to ask family and friends for sponsorship particularly if they regularly take part in sporting events. For the events that we buy places in, we are required to set targets for minimum sponsorship and though these sometimes appear high, rarely do people struggle to reach them. It’s part of my role to help our fundraisers in every way that I can to reach these targets. One of the best ways is to get your sponsors involved by doing something like holding a sweepstake, a cake sale or a pub quiz.

Make sure you don’t miss out on a place on one of our teams – have a look at our sport events and challenge yourself to do something amazing.

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